The message is crucial to the success of the website and the business. It’s the reason or reasons why people should do business with you. It’s what separates your business from countless others and helps to indicate how trustworthy your business is.
Search Engine Optimization, or SEO, refers to building your website so that it gets higher rankings in search engines like Google and Bing. It surprises a lot of people when they find out that’s even possible. Search engine rankings are considered your location on the Internet. Good search engine rankings are the equivalent of having a business located in a great location since you’ll get a lot more traffic. A website with high search engine rankings will get many more visitors who are highly interested potential customers.
The speed of a website refers to how long it takes the web pages to display. Since about half of all web page visits are on mobile phones, speed has once again become critical. People simply don’t wait for web pages to load on a slower connection. A fast website gets you more customers since visitors will stay on your site and browse around.
Web designers and design firms often have little knowledge or interest in security and completely ignore it, hoping that nothing will happen. BreezeBoost emphasize security from the beginning, and each website is hand-coded and reviewed by a security certified professional.
When people try to build a website themselves or hire someone without a graphic design background, the results can get ugly. Usually the symptoms are a lot of clutter, an outdated look, and a lack of emphasis on what’s most important. A well designed site will help get your message across and will result in interested visitors becoming interested customers.
About half of all website visits occur on mobile phones. Older websites and many newer ones give mobile users a website that looks great on a desktop computer, but requires them to do a lot of awkward scrolling on their phone. A responsive website looks great on mobile too. The website adjusts depending on the size of the device. It’s like getting a different website for each screen size. A responsive website improves the website experience for mobile users and makes them happier when browsing your site.
Accessibility refers to how easy it is to access and use a website. A more accessible site can be experienced by more users, particularly those with disabilities and vision problems. By law, a business website must be accessible. It’s also the right thing to do. An accessible website allows more people to browse your site and significantly helps your search engine rankings, which means you’ll get more website visitors and more customers.
Usability refers to how easy it is for someone to use your website. A site that is difficult to use will result in potential customers leaving due to frustration or simply not knowing what to do. A usable website keeps website visitors on your website longer and gets you more customers.
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